Spotlight The T-Shirt Bed Co

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Minimalist luxe for modern living.

Purveyors of luxurious bed linen, manufactured from 100% cotton with an equivalent real-feel of 800 thread-count, The T-Shirt Bed Co is all about simplistic, stylish living – and relaxation.

The all-female-run, completely online retail company also stocks luxe, laid-back loungewear to compliment its bed linen.

“The loungewear culture has really just exploded,” says Tamzin van Staden, co-founder of The T-Shirt Bed Co. and Strong Loungewear about the company’s success. “Just log onto any social network platform and you’d be surprised how this fashion trend has just started to blow up.”

To capitalise on this, the company recently extended its Strong Loungewear collection with a number of fabulous new 100% cotton pieces.

This includes the Mens Ultimate Set and Summer Set in charcoal, navy, earth, moss, soft grey, and several other on-trend colours. The Ultimate co-ord sets consist of the company’s best-selling Basic Top and Ultimate Jogger and can be paired with sneakers and a jacket for a luxe look.

For ladies, the company has also added a Comfort Set and Summer Set in rosewater, Scandinavian white, navy, and moss, as well as other beautiful hues. The comfy Summer Vest and Short set are perfect for lounging around or dressing up with a cool jacket and sneakers for a relaxed, stylish look.

There’s also a new Round Neck Crop Top and Raw Edge Maxi Top for ladies, as well as the new Gathered Mini – an easy, breezy streamlined dress with gathered ruche detail.

The collection also includes a few fab pieces for boys and girls.

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